adidas case study

Adidas – Top 3 marketing strategies that made it big !

Adidas Adidas!! I am sure you have heard this name before. It is a German multinational corporation that designs and manufactures shoes, clothing and accessories. It is the largest sportswear manufacturer in Europe, and the second largest in the world, after Nike. History:- The company was founded by Adolf “Adi” Dassler who made sports shoes in his mothers laundry room in Herzogenaurach, Germany after his return from World War…

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Pepsi Marketing

Pepsi – Business, Marketing Strategy Tips

Pepsi is one of few beverage brands that has kept a leading position in the market for over 100 years regardless of facing tough competition from leading rivals like Coca-Cola. It has gained global acknowledgement by establishing itself as a trusted brand, using both traditional and digital marketing to its full potential. It might sound simple, but Pepsi took pains to reach the place it now enjoys. 5 Marketing…

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PharmEasy-Marketing

PharmEasy – Business, Marketing Strategy Tips 

PharmEasy is an online pharmacy and medical store in India which specializes in OTC products, diagnostic tests, and medical instruments. The company was founded in 2015 in Mumbai, Maharashtra and has seen incredible growth in terms of both sales and marketing since then. It is an online pharmacy app with every product you could ever imagine in an offline medical store. Its co-founders include Siddharth Shah, Dhaval Shah, Dharmil…

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Zomato Marketing Case Studies - Dark Secrets of the Brand

Zomato Marketing Case Studies – Dark Secrets of the Brand

Zomato is a restaurant search and discovery and delivery business and was founded by Deepinder Goyal and Pankaj Chaddah in the year 2008. Zomato currently operates in more than 24 countries. Initially, it started under the name Foodiebay which was later changed into Zomato in the year 2010. Every modern brand understands the value of marketing in enabling its growth story, and Zomato is definitely one of them. Since…

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Urban Company - Business, Marketing Strategy Tips Urban

Urban Company – Business, Marketing Strategy Tips Urban Company

The service industry got black out with the entrance of Urban Company in the market. It created a huge place for itself in the business world. The company has grown well and gained great success for itself. The reasons for its success are its planned business model and great marketing strategy. Today the competition in the startup industry is increasing. Urban Company has earned huge popularity in no time.…

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