12Nov
Zomato Marketing Case Studies – Dark Secrets of the Brand
Zomato is a restaurant search and discovery and delivery business and was founded by Deepinder Goyal and Pankaj Chaddah in the year 2008. Zomato currently operates in more than 24 countries. Initially, it started under the name Foodiebay which was later changed into Zomato in the year 2010. Every modern brand understands the value of marketing in enabling its growth story, and Zomato is definitely one of them. Since…