How To Make a Marketing Plan for Startup or Small Business

Developing a marketing plan is essential for any startup or small business that wants to grow and succeed in today’s competitive market. Here are the key steps to creating an effective marketing plan: Define your target audience: Identify your ideal customer and understand their needs, preferences, and behavior. This will help you tailor your marketing messages and tactics to effectively reach and engage them. Set marketing goals and objectives:…

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The Success Story of Jeff Bezos | Amazon Secret Story

The Success Story of Jeff Bezos “If you don’t have big dreams and goals, you’ll end up working really hard for someone who does”. When you think of Amazon, the first thing that comes to mind is the experiments, invention, innovation, creativity and customer satisfaction that the company provides. Jeff Bezos, the founder and CEO of Amazon is the richest person in the world with a net worth of…

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8 Business Lessons to Learn from Jack Ma

Who is Jack Ma Jack Ma, the president and the CEO of Alibaba, the 12 year journey that he has been with Alibaba in the China 2.0 conference. Jack said that Alibaba has no chance to survive today, it is a really lucky company. Jack had no good background or backup like a rich father or rich uncle, etc. In 1999, he came to Silicon Valley looking for venture…

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How to Create your Brand Strategy?

If you want to know how to create a brand strategy & build brands that go then you’ve come to the right place. Below are the 14 Steps to build your own brand strategy: – Develop Your Internal Brand Your internal brand starts with “Why” and defines the internal “Who” of the brand. It includes:- These elements must be defined with direct contribution from the brand leaders as they…

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Step-by-step Guide To Social Media Marketing

Social media marketing is the practice of using social media channels to sell or promote a brand, product or service. Social media marketing helps businesses to: Choose social media marketing goals that align to business objectives The first step to create a winning social media strategy is to establish your objectives and goals. Without goals, you have no way to measure success and return on investment (ROI). Each of…

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