jack ma sellopedia

8 Business Lessons to Learn from Jack Ma

Who is Jack Ma Jack Ma, the president and the CEO of Alibaba, the 12 year journey that he has been with Alibaba in the China 2.0 conference. Jack said that Alibaba has no chance to survive today, it is a really lucky company. Jack had no good background or backup like a rich father or rich uncle, etc. In 1999, he came to Silicon Valley looking for venture…

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How to Create your Brand Strategy?

If you want to know how to create a brand strategy & build brands that go then you’ve come to the right place. Below are the 14 Steps to build your own brand strategy: – Develop Your Internal Brand Your internal brand starts with “Why” and defines the internal “Who” of the brand. It includes:- These elements must be defined with direct contribution from the brand leaders as they…

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Step-by-step Guide To Social Media Marketing

Social media marketing is the practice of using social media channels to sell or promote a brand, product or service. Social media marketing helps businesses to: Choose social media marketing goals that align to business objectives The first step to create a winning social media strategy is to establish your objectives and goals. Without goals, you have no way to measure success and return on investment (ROI). Each of…

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4 Tips to Help Your Business Generate More Clients via Social Media

If you want to increase your client, all you need to do is get out there and hustle. You need a marketing strategy to ensure your work gets seen by the right people. Diversifying your online presence with both a website and a social media presence increases your exposure to new clients. These 4 tips will help you grow your following, establish and land the client all through your…

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Snapdeal case study

Snapdeal Case Study – Marketing Case Study of an E-Commerce Brand

Snapdeal, based in New Delhi, was founded in the year 2010 by two entrepreneurs Kunal Bahl and Rohit Bansal. It was initially started as an internet platform for day to day deals and later expanded into a full-fledged ecommerce company. Today Snapdeal is available among different households due to its accessibility of internet and rising prominence of ecommerce in the Indian shopping scenario. Some of the investors for the…

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