You all must have heard about Rapido. Just like ola and uber, it is also a ‘smart commute’ app. But what makes it different from others? What is the reason that we should go for this? Well, we are here to discuss the same! From its low cost to the safety measures, it convinces us, as the users, to go for an economical conveyance. Even as a taxi, not…
What is a marketing Campaign A marketing Campaign:- An example of a marketing campaign might be… You’re trying to attract new clients in a particular area, so you host a neighborhood event, advertise in the local paper etc. At the same time, you still continue your normal marketing operation—running Facebook and Google Adwords ads, writing blog content, and so on. Choose your End Goal Before you do anything else,…
Started in Gurugram in December 2013, it hasn’t been a few years since the conception of Grofers. Its co-founders, Saurabh Kumar and Albinder Dhindsa, got the idea for the business when they realised how inconvenient it is to shop for groceries nowadays—to actually look for a parking spot, to look around for items from a shopping list, to stand in long line and to wait for your bill. All…
Founded in 2015 by Abhay Hanjura and Vivek Gupta, Licious is India’s first D2C Unicorn Bengaluru-based startup. It deals in several non-vegetarian products including meat, chicken, eggs, and seafood. With over 3500+ employees, Licious claims to process and deliver 1 million+ orders per month. It is mainly concentrated in the south because of the huge demand from these regions. The best part is that they are the owners of…
Maybelline Maybelline is a makeup brand based in the USA and is popular all over the world. This belongs to the French beauty business known as L’Oréal. In 1915, a young entrepreneur set up a business named Maybelline. He got the idea from his sister (Mabel), who used household things to make up creatively. He used his knowledge of chemistry to develop beauty products and named the company after…
