Business

26Nov

upGrad – Ronnie Screwala Secret Strategies for Edtech Businesses

November 26, 2022By sellopedia1 Comment

upGrad upGrad is an EdTech company whose motive is to help students with their higher education. The business of the company is completely online based and free of cost. The application also offers a large variety of courses ranging from undergraduate programs to Master’s degree programs. Master’s degrees and other higher degrees are only offered on a fee payment system. Otherwise, almost all the courses are free of cost…

24Nov

Lakmé Cosmetics The Brand Story | Business, Marketing Strategy for Startups and MSMEs

November 24, 2022By sellopedia0 comment

Lakmé Cosmetics Lakmé was the country’s first cosmetic brand to introduce makeup to Indian women and takes pride in being the expert on Indian Beauty for over 50 years. It is a complete beauty brand spreading colour cosmetics & skin care and extending to beauty services through the network of Lakmé Beauty Salons. Its bond with beauty and fashion is manifested through the Lakmé Fashion Week, which is now…

23Nov

Lenskart – Business, Marketing Strategy Tips for Local Businesses

November 23, 2022By sellopedia2 Comments

Lenskart There was a time when people with weak eyesight had to face social fear, and many terms such as nerd, geek, and four eyes were associated with them. But Lenskart transformed the eyewear industry and the idea of wearing spectacles. After all, Lenskart says, “specsy is the new sexy.” Spectacles today have become a style statement, and people don’t remove but wear them to look good. History:- Lenskart…

21Nov

Mamaearth – Business, Marketing Strategy Tips

November 21, 2022By sellopedia1 Comment

Mamaearth When it comes to the cosmetic industry, consumers are always worried about the process that is followed while manufacturing the products. This is why the world is seeing a new era of cosmetic products that are organic, produced in a natural way, and with the help of natural products that are free of toxins and other chemicals. The craze about these organic products is simply obvious because they…

20Nov

Meesho Case Study: Business, Marketing Strategy Tips

November 20, 2022By sellopedia0 comment

Meesho came into existence in the year 2015. Vidit Aatrey and Sanjeev Barnwal are the co-founders of the company. Online shopping sites like Amazon, Flipkart, Myntra, are super popular. Now, another platform, Meesho has entered the markets. It is a social e-commerce platform that provides a wide range of products. It gives a chance to homepreneurs to showcase their talent and to earn for themselves and also for their…

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