12Nov
Zomato Marketing Case Studies - Dark Secrets of the Brand

Zomato Marketing Case Studies – Dark Secrets of the Brand

November 12, 2022By 0 comment

Zomato is a restaurant search and discovery and delivery business and was founded by Deepinder Goyal and Pankaj Chaddah in the year 2008. Zomato currently operates in more than 24 countries. Initially, it started under the name Foodiebay which was later changed into Zomato in the year 2010. Every modern brand understands the value of marketing in enabling its growth story, and Zomato is definitely one of them. Since…

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11Nov
Urban Company - Business, Marketing Strategy Tips Urban

Urban Company – Business, Marketing Strategy Tips Urban Company

November 11, 2022By 0 comment

The service industry got black out with the entrance of Urban Company in the market. It created a huge place for itself in the business world. The company has grown well and gained great success for itself. The reasons for its success are its planned business model and great marketing strategy. Today the competition in the startup industry is increasing. Urban Company has earned huge popularity in no time.…

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10Nov
Dream11 Strategy of a Digital Brand

Dream 11 – Strategy of a Digital Brand

November 10, 2022By 1 Comment

When Dream11 started its company, all we knew was what the future had in store for this fantasy gaming platform? Dream11 has more than 100 million users registered on its platform, which is a huge number. There have been many driving factors behind this success including, regular funding, partnership with cricketers for endorsements, top-class marketing campaigns and the prize money involved. In this post, we will take a look…

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10Nov
Cred - Business, Marketing Strategy Tips

Cred – Business, Marketing Strategy Tips

November 10, 2022By 1 Comment

Cred is a fintech unicorn startup founded by Kunal Shah. As of today, the headquarters of CRED is based out of Bengaluru, valued at 2.2 Billion US Dollars. The motive behind finding this startup was to simply automate day to day transactions and help start the credit revolution, much like the US credit-dependent economy. As an organization, Cred, through its app, works on facilitating credit card transactions of its…

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10Nov
Starbucks - Business, Marketing Strategy Tips

Starbucks – Business, Marketing Strategy Tips

November 10, 2022By 0 comment

Starbucks!! I am sure we all have heard that word somewhere. It is arguably one of the most successful coffee chains in the world. This American-born coffee brand has become so popular that it is literally a part of daily life for many people living in the cities and all over the world. It is so successful because it provides an experience that changed the mindset of the world…

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