Snapdeal case study

Snapdeal Case Study – Marketing Case Study of an E-Commerce Brand

Snapdeal, based in New Delhi, was founded in the year 2010 by two entrepreneurs Kunal Bahl and Rohit Bansal. It was initially started as an internet platform for day to day deals and later expanded into a full-fledged ecommerce company. Today Snapdeal is available among different households due to its accessibility of internet and rising prominence of ecommerce in the Indian shopping scenario. Some of the investors for the…

Unacademy case study

Unacademy Case Study – Business, Marketing Strategy Tips

The Indian online learning apps and websites have seen a rapid growth in the post-COVID times. Such an increasing growth in the number of users though would be hard to imagine, that has brought the entire world on its knees. Unacademy, an online education platform which is known for its wide variety of courses for competitive exam preparation, has gained immensely from the situation, so much that the platform…

rapido case study

Rapido Case Study – Marketing Strategies | Delivery Startup

You all must have heard about Rapido. Just like ola and uber, it is also a ‘smart commute’ app. But what makes it different from others? What is the reason that we should go for this? Well, we are here to discuss the same! From its low cost to the safety measures, it convinces us, as the users, to go for an economical conveyance. Even as a taxi, not…

grofers blinkit case study

Grofers / Blinkit – Marketing Strategies | Delivery Startup Marketing Ideas

Started in Gurugram in December 2013, it hasn’t been a few years since the conception of Grofers. Its co-founders, Saurabh Kumar and Albinder Dhindsa, got the idea for the business when they realised how inconvenient it is to shop for groceries nowadays—to actually look for a parking spot, to look around for items from a shopping list, to stand in long line and to wait for your bill. All…

Dunzo Best Marketing Strategies of Internet Companies or Startup

Dunzo Case Study- Best Marketing Strategies of Internet Companies or Startup

The food supply chain was taken over by apps such as Swiggy and Zomato and the transport chain by Ola, Uber and Rapido took over the rides. But Dunzo combined both the possible resources that can be offered online. In the current pandemic situation, Dunzo provides many helpful and interesting sources of services. Dunzo is simply an app that offers several services to deliver and transport. It provides food…

oyo case study

OYO Case Study – Seo tips for business by Ritesh Agarwal

OYO Rooms, also known as OYO Hotels & Homes is the third-largest hospitality chain globally providing a comfortable and safe room stay. Co-founded in 2013 by Ritesh Agarwal (one of the youngest Indian entrepreneurs, the founder and CEO of OYO Rooms) it has established itself as the fastest-growing network of hotels offline and online. Headquartered in Gurgaon, it has expanded its reach worldwide within the span of only 8…

Phonepe Case Study

PhonepPe Case Study – How payment companies market themselves ?

PhonePe is a digital wallet and online payment app that allows users to pay bills, transfer money, invest in mutual funds and gold, buy life insurance and make instant payment to your favorite online and offline stores via wallet or UPI. Founders:- Marketing Strategies of PhonePe ‘Har Phone Pe PhonePe’ Initiative Campaign Rajdeepak Das, current CEO & Chief Creative Officer – South Asia, Leo Burnett, said, “The Har phone…

PepperFry Case Study

PepperFry – Marketing Strategies | Furniture Startup Marketing Ideas

PepperFry is an e-tail platform for furniture sales all over the country. The company launched its own online retail website in 2012. Its headquarters are situated in Mumbai, India. PepperFry created a new marketplace for online furniture sales in India. The Indian furniture industry has ranked fifth largest market in the world with the home furniture industry alone valued at a more than $20 billion market. Pepperfry, another one…